Your parents were right!
When we’re little, one of the first things we are taught is the importance of please and thank you. As we grew up our parents constantly reminded us when we forgot to use the words. Now we are all grown up, there are few people (except maybe your wife) who will remind you.
That’s a pity as they are just as important and will go a long way when you are managing the relationship with your clients. Right from the start, we should ensure the simple politeness is maintained.
Thanking a new client will give them confidence that they made the right decision in choosing you.
Write, or maybe call, and thank them for payment of your invoice, no matter whether it is early, on time or late. It is another opportunity to talk to them and build the relationship and maybe even talk about the next project you can deliver for them.
Even at the end, make sure of thank them for the business. Assuming it has been a completely acrimonious breakdown in the relationship, it leaves the door open for them to return to you if they need your services again or their new supplier fails to live up to their promises – the grass isn’t always greener……….
Christmas is often the time when people think about thanking their clients but may I make a suggestion? If you thank them throughout the year, you probably won’t have to fork out as much money at Christmas on gifts that may well get lost in the pile of other gift from our suppliers. If you do want to buy them a gift, make it at another time of the year so that it stands out from the crowd.
Look at it this way: it costs nothing to say thank you and could well lead to a whole pile of goodwill and new business from your current clients.