[av_section min_height=” min_height_px=’300px’ padding=’large’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=” bottom_border_diagonal_direction=’border-extra-diagonal-inverse’ bottom_border_style=” id=” color=’main_color’ custom_bg=” src=’https://smeneeds.co.uk/wp-content/uploads/2017/01/No-time-to-manage-large.jpg’ attachment=’435′ attachment_size=’full’ attach=’parallax’ position=’top center’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=’#d7182b’ overlay_pattern=” overlay_custom_pattern=” custom_class=”] [av_one_full first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’30px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_display=” custom_class=”] [av_heading heading=’Our Marketing Strategy’ tag=’h1′ style=’blockquote modern-quote modern-centered’ size=’52’ subheading_active=” subheading_size=’15’ padding=’0′ color=’custom-color-heading’ custom_font=’#ffffff’ custom_class=”][/av_heading] [av_hr class=’invisible’ height=’-40′ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’ custom_class=”] [av_heading heading=’We’re here to help you’ tag=’h4′ style=’blockquote modern-quote modern-centered’ size=’30’ subheading_active=” subheading_size=’15’ padding=’10’ color=’custom-color-heading’ custom_font=’#ffffff’ custom_class=”][/av_heading] [/av_one_full] [/av_section] [av_submenu which_menu=” menu=’4′ position=’center’ color=’alternate_color’ sticky=’aviaTBsticky’ mobile=’active’ custom_class=”] [av_submenu_item title=’Menu Item 1′ link=” linktarget=’no’ button_style=”] [av_submenu_item title=’Menu Item 2′ link=” linktarget=’no’ button_style=”] [/av_submenu] [av_section min_height=” min_height_px=’300px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=” bottom_border_diagonal_direction=’border-extra-diagonal-inverse’ bottom_border_style=” id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’parallax’ position=’top center’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=’#d7182b’ overlay_pattern=” overlay_custom_pattern=” custom_class=”] [av_one_fifth first min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_display=” custom_class=”] [av_image src=’https://smeneeds.co.uk/wp-content/uploads/2018/06/target-image-300×200.jpg’ attachment=’2868′ attachment_size=’medium’ align=’center’ styling=” hover=” link=’page,19′ target=’_blank’ caption=’yes’ font_size=” appearance=’on-hover’ overlay_opacity=’0.4′ overlay_color=’#000000′ overlay_text_color=’#ffffff’ animation=’no-animation’ custom_class=”] Read our Blog here. We’d love your comments
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SME Needs’ Marketing Strategy

Our 2019 marketing strategy is simple: We are here to help people and through doing that, we will develop the leads we need to grow.

Our analysis shows that we develop 84% of our clients through relationships we developed and maintained, with the remaining coming through our website’s SEO performance. A review of what people say about why they like us (a combination of feedback and the content of our LinkedIn Recommendations) shows:

  • Our straightforward approach to marketing, not making it difficult or confusing, is important to them.
  • Helping our clients focus on the right areas delivers real results for them.
  • We make a difference and provide a great source of help, simply by being available when needed.

To continue this performance we will:

  1. Generate and distribute content that helps you to improve your marketing performance.
  2. Make introductions where we believe they will be beneficial for both parties
  3. Maintain the relationships we develop through regular two-way communication, both face to face and online
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Our Targets

Our 2019 target is to grow by 30%. That means adding one new client every two months. Our Ideal Client is:

  • The owner or Managing Director of a small business what wants to grow
  • They recognise that they need some help
  • Resources are available to invest in achieving that growth
    • time, skills and money
  • They are a B2B business and, most likely, in the tech space
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